An old diner’s adage holds that when in unfamiliar territory, the restaurant with the fullest parking lot is your safest bet for a decent meal. It’s also a good guide for a prospective restaurant operator trying to figure out what to serve.
Dave Barricklow, an accomplished master baker from the upper Midwest, found the key to doing business in North Wilkesboro, North Carolina when he saw the line of cars that formed each morning for the Bojangles drive-thru across town.